Soldado Rx FrameThe Spanish word for soldier, Soldado is inspired by the productive saltwater flat in Guanaja, Honduras, beneath which lies the monument commemorating where Columbus landed in the 1500s. No soldiers remain, just a long sandy beach and permit and bonefish with saluting tails in the air. Equally stylish on a man or woman, Soldado is like a classic watch: it speaks to the wearers appreciation for classic style and time tested functionality. Whether

With razor-sharp optics

The birthplace of sight-fishing for redfish

Named for one of our favorite spots in Old Florida

When you see that sharp turn up you know you’ve got a good one

An iconic fishing community located along Bayou La Loutre in St

this modern oversized frame protects eyes with complete coverage and vented side shields

from the surface of the water and down into the muck

Known for their size and speed

so the original record remains

frog pattern

designed and assembled in New Smyrna Beach

lightweight